House
File
686
-
Reprinted
HOUSE
FILE
686
BY
COMMITTEE
ON
APPROPRIATIONS
(SUCCESSOR
TO
HSB
238)
(As
Amended
and
Passed
by
the
House
April
25,
2011
)
A
BILL
FOR
An
Act
relating
to
a
state
marketing
and
advertising
1
expenditure
plan
and
including
effective
date
and
2
retroactive
applicability
provisions.
3
BE
IT
ENACTED
BY
THE
GENERAL
ASSEMBLY
OF
THE
STATE
OF
IOWA:
4
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686
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686
Section
1.
STATE
MARKETING
AND
ADVERTISING
EXPENDITURES
1
TASK
FORCE.
2
1.
A
state
marketing
and
advertising
expenditures
task
3
force
is
established
to
study
and
review
state
advertising
4
and
marketing
purchases,
to
include
public
notices
for
the
5
purposes
of
this
Act,
and
to
develop
a
plan
for
collaboration
6
among
state
agencies
in
marketing
and
advertising
expenditures.
7
The
task
force
shall
consider
all
advertising
and
marketing
8
purchases
by
each
agency
or
authority
of
the
state,
including
9
any
advertising
or
marketing
expenditure
paid
for
with
federal
10
or
other
moneys,
and
shall
consider
the
specific
needs
of
11
each
agency
or
authority
when
completing
the
review
of
such
12
purchases
and
in
developing
a
state
marketing
and
advertising
13
expenditure
plan.
14
2.
The
task
force
shall
consist
of
all
of
the
following
15
members:
16
a.
The
chief
executive
officer
of
the
Iowa
lottery
authority
17
or
the
chief
executive
officer’s
designee.
18
b.
The
director
of
the
department
of
economic
development
or
19
the
director’s
designee.
20
c.
The
director
of
the
department
of
public
health
or
the
21
director’s
designee.
22
d.
The
president
of
the
university
of
Iowa
or
the
23
president’s
designee.
24
e.
The
president
of
the
Iowa
state
university
of
science
and
25
technology
or
the
president’s
designee.
26
f.
The
president
of
the
university
of
northern
Iowa
or
the
27
president’s
designee.
28
g.
The
secretary
of
the
Iowa
state
fair
board
or
the
29
president’s
designee.
30
h.
The
director
of
the
department
of
administrative
31
services
or
the
director’s
designee.
32
i.
The
director
of
the
department
of
transportation
or
the
33
director’s
designee.
34
j.
The
director
of
the
department
of
natural
resources
or
35
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the
director’s
designee.
1
3.
The
chief
executive
officer
of
the
Iowa
lottery
2
authority,
or
the
chief
executive
officer’s
designee
shall
3
serve
as
the
chairperson
of
the
task
force.
4
4.
The
Iowa
lottery
authority
shall
provide
staff
5
assistance
and
administrative
support
to
the
task
force.
6
5.
The
task
force
shall
meet
at
least
quarterly
and
shall
7
submit
the
state
marketing
and
advertising
expenditure
plan
8
to
the
governor
and
the
general
assembly
by
December
31,
9
2011.
The
task
force
shall
adopt
rules
for
the
operation
of
10
the
task
force.
The
task
force
shall
determine
any
possible
11
efficiencies
in
marketing
or
advertising
expenditures,
and
upon
12
a
unanimous
vote
of
the
task
force
may
agree
to
collaborations
13
in
marketing
or
advertising
expenditures
if
the
task
force
14
determines
that
marketing
or
advertising
efficiencies
can
15
be
reached
by
such
collaboration.
A
state
agency
that
is
a
16
member
of
the
task
force
may,
subject
to
any
other
provision
or
17
limitation
of
law,
implement
such
collaborations
agreed
to
by
a
18
unanimous
vote
of
the
task
force.
19
6.
The
task
force
may
keep
pricing,
product
service,
20
business
strategy,
marketing,
or
purchasing
information
21
confidential
if
the
release
of
such
information
would
give
an
22
advantage
to
competitors,
vendors,
or
other
parties.
The
task
23
force
may
hold
a
closed
session
to
discuss
such
matters.
24
7.
Members
of
the
task
force
shall
not
receive
a
per
diem,
25
shall
not
be
reimbursed
for
actual
and
necessary
expenses
while
26
in
attendance
at
any
meeting,
and
shall
not
be
reimbursed
for
27
travel
expenses.
28
Sec.
2.
EFFECTIVE
UPON
ENACTMENT
AND
RETROACTIVE
29
APPLICABILITY.
This
Act,
being
deemed
of
immediate
importance,
30
takes
effect
upon
enactment
and
applies
retroactively
to
April
31
1,
2011.
32
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